Harley Davidson Announces India Exit

What is the reason for Harley-Davidsons near Exit from India.

Harley davidson announces india exit. After a decade long business in India Iconic American motorcycle brand Harley-Davidson has decided to drive out from India. India is the largest motor-cycle market in the world. Iconic American motorcycle maker Harley-Davidson Motor Co.

Harley-Davidson the proudly American company is giving up on India because of weak sales after more than a decade of pursuing a huge but ultimately frustrating place to do business. How Harley-Davidson lost its rumble in India. Harley-Davidson Inc said on Thursday it would discontinue its sales and manufacturing operations in.

Motorcycle major announces exit as part of The Rewire plan to cut 70 jobs. Harley Davidson will not exit India but will scale down its operations here. PUBLISHED ON SEP 25 2020 0205 AM IST.

As part of the process the company is planning to close its manufacturing facility in Bawal Haryana and significantly reduce the size of its sales office in Gurgaon the bike manufacturer said in a statement. In 2019 the failure of Miami-based UM Motorcycles here led to a loss of over 150 crore to its dealers. Harley Davidson exits current business model in India.

American cult bike manufacturer Harley Davidson on Thursday said it is discontinuing its current business model in India. American cult bike manufacturer Harley Davidson on Thursday said it is discontinuing its current business model in India. The aim of this Rewire strategy is to restructure costs and focus more on 50 0f the companys high growth.

With the announcement of Harley-Davidson to close its India manufacturing facility the Federation of Automobile Dealers Association FADA called for the need for a Franchise Protection Act in the country to avert brands from abruptly closing their operations leaving their channel partners and customers in a fix. Primarily in North America Europe and select South East Asian markets. The maker of the Renegade cruiser too cited poor sales and low demand as the reason for its exit.